National Association of Manufacturers

Creators Wanted Campaign

With millions of jobs open and no young people interested in filling them, the manufacturing industry had a serious perception problem. The Creators Wanted Campaign took the industry’s innovation, collaboration and creativity off the shop floor and put it on the road in an escape-room-inspired experience that engaged students, teachers and parents across the country.

21 tour stops | 11k+ participants | 160m impressions

And two awards!

  • 2023 Ex Award - Best Mobile Marketing Tour

  • 2023 Bizbash Event Experience Awards, Best Mobile Tour

The Team

Agency: ADVOC8

Fabrication: Lime

Technologist: MVRK

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